"the small start-ups with funny names get founded and get funded." Says Google's CEO Schmidt as reported in the article here
When we were starting Crafitti (Crafitti Consulting Private Limited) we tries to search for many names - thought and thought about what they could be then sort of looked at Graffiti as a metaphor for innovation emergence. Yet we needed to convey that it can be crafted hence CRAFITTI!
We look forward to more start-ups to work with us!