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Friday, September 19, 2008

Primitive Emotions, Herd mentality and Raging Hormones - The way we make decisions

The clean, mathematical, rational and logical way is the way we make decisions!
Well, the real us make decisions using
  • PRIMITIVE EMOTIONS
  • HERD MENTALITY
  • RAGING HARMONES

Well, this is what scientists and economists are saying - at the link here.

We are irrational and driven by the chemicals we produce inside us due to various stimuli - Can we understand our own chemistry?

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